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RELEASED: April 20, 2005
(SIUOX FALLS, SD) -- BrightPlanet Corporation today announced that Lucid Media, Inc., has chosen BrightPlanet's Deep Query Manger™ and Deep Federation Portal™ software as the primary tools for developing its customized, branded KLINX™ CD-ROMs and custom web portals for consumer-products clients. Lucid Media is a visionary leader with a proven track record in providing Internet content as a driver in consumer branding, including years of promoting consumer brands through recorded music. The relationship with BrightPlanet will enable Lucid to add high-quality Internet content to their offerings.
"The agreement we reached with BrightPlanet is based on their providing
world-class search and harvest solutions to our need for finding the
best consumer-oriented content for our customers' promotional
situations," Bob May, Founder and Chief Creative Officer of Lucid Media
said. "BrightPlanet's software fits with our business. Our analysts
will be using the Deep Query Manager as their primary research tool,
providing our customers with thousands of links to high-quality
content. Our customers' brands will be able to offer their customers an
easy, safe, and secure means of obtaining the information they seek,
including the most accurate and timely research and data located on the
Deep Web. The Deep Federation Portal software will power our publishing
of dynamic content into a collection of targeted, custom portals for
up-to-the-minute content."
"Lucid initially contacted us because they were interested in including
the highest quality content from the Deep Web on their KLINX products,
" Duncan Witte, BrightPlanet's President and COO said. "After
discussions, we recognized that the Deep Query Manager was providing
much higher quality of results, and also providing those results in a
fraction of the time of conventional search engines. The Deep
Federation Portal also provides a seamlessly integrated means for
publishing breaking news and other highly dynamic content to Lucid's
audience. Forming a partnership enhanced their offering, provided
significant cost savings, and widened our exposure in the consumer
products space. It is a win for both companies."
The agreement between the two companies will include extensive training
of Lucid's research team in effective searching of the Deep and Surface
Webs, as well as use of the DQM tool itself.
Lucid Media, Inc. (LMI) is a private media and marketing communications
company in Atlanta, GA, with expertise in digital media-based custom
and proprietary publications.
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BrightPlanet Corporation, Sioux Falls, SD, Washington, DC, and New
York, NY, is the leader in deep document content and the development of
innovative ways to efficiently search, monitor and manage all Internet
and internal content. BrightPlanet offers unique, patented technologies
for discovery, harvest, management, aggregation, qualification and
classification of document information.
For more information about BrightPlanet, the Deep Query Manager™, and
the Deep Federation Portal™, visit the BrightPlanet Web site at http://brightplanet.com/, or contact Thane Paulsen at BrightPlanet Corporation – 605.331.6012.
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