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(SIOUX
FALLS, SD) — BrightPlanet.com, an Internet content company, has acquired
Mata Hari, a commercially proven and award-winning Web search tool from
VisualMetrics Corp. The acquisition is a key step in a process that
BrightPlanet.com claims will bring dramatic changes in the way Internet
content is searched and retrieved from the World Wide Web.
"The frustration of searchers finding quality search results continues
to grow," Thane Paulsen, General Manager of BrightPlanet.com said.
"There have been few recent major discoveries concerning improvements
in search technologies. Mata Hari is the first intelligent tool for
retrieving and managing information from the Internet."
Powered by brand new technology Mata Hari works on top of nearly 600
Internet search engines to target and filter the information you want.
Mata Hari allows you to pose multiple queries to multiple search
engines simultaneously.
"Mata Hari
is the first Internet search agent with the innate power to match your
intelligence as a user," Paulsen said. "BrightPlanet.com, with the Mata
Hari acquisition, is prepared to take the capabilities of Mata Hari to
a new level by capitalizing on newly discovered information about Web
content that will radically change the way Internet search engines are
used. We will rename and reposition the Mata Hari search tool as part
of the process."
BrightPlanet.com
LLC is an Internet content company that develops and markets unique
technologies to discover, retrieve, aggregate, qualify and classify Web
content. The two companies that have joined forces to create
BrightPlanet.com are VisualMetrics Corp. of Iowa City, Iowa and Paulsen
Marketing Communications of Sioux Falls, South Dakota. VisualMetrics is
a systems software company that was the developer of the Mata Hari
search tool. Paulsen Marketing Communications is a marketing,
advertising and public relations company with a growing specialization
in Web development.
For questions
about the Bright Planet.com/Mata Hari acquisition story, please contact
Bryan Bjerke at Paulsen Marketing, (605) 336-1746..
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BrightPlanet's Enterprise Services division is a premier provider of
Internet content infrastructure and search data to Web-enabled
businesses using automated technologies for content discovery,
retrieval, aggregation, qualification and classification. Its
Professional Services division provides search content tools and
authoritative search sites to individual information professionals.
BrightPlanet.com LLC is a privately held company founded in 1999 and based in Sioux Falls, SD. Its corporate Web site is at http://www.brightplanet.com.
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